International Sports Studies

Vol 33 No. 2 2011

Journal of the International Society for
Comparative Physical Education and Sport

ISBN 978-3-8325-3054-9
64 pages, year of publication: 2011
price: 19.00 €

Contents

Urban Sport and Rural Consumption: Paradoxical Pleasures? A Case Study of the Growth of Cross Country Running in Nineteenth Century Scotland
Deborah Baldwin and Hamish Telfer

Marketing and Branding Student-Athlete Academic Success: A Qualitative Investigation of University Students' Perceptions of an African American Football Player
Keith Harrison, Suzanne M. Lawrence, William A. Sutton, and Scott J. Bukstein

A Critique of Functionalist Values within Recent British Tennis Policy
Robert J. Lake

Book Reviews / Reports / ISCPES Information